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The thriving business of health and fitness

Johania Charles

Jul 7, 2021

Business owners Ashley Carter and Jasmine Westbrooks bring something valuable to the table – good food.

Business owners Ashley Carter and Jasmine Westbrooks bring something valuable to the table – good food.

The entrepreneurial duo’s EatWell Exchange is one of many businesses responding to the Surfside disaster with a food distribution effort for first responders but one of few to also serve Black communities through its mission, landing them recognition and grant funding from WW, formerly known as Weight Watchers.


Nearly five years ago, the friends committed themselves to improving the quality of life for their families, friends and neighbors living in low-socioeconomic communities. At the time they worked for the Florida Department of Health’s federally funded Women, Infants and Children (WIC) nutrition program as nutrition educators.


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